Push & Pull Media
There are a number of ways in which media can be advertised.
These include,
-Trailers in cinemas.
-Trailers on television.
-Billboards.
-Film Reviews.
-Websites.
-Newspaper Advertisements.
-Positive word of mouth.
-Interviews with actors.
-Personal appearances by actors.
-Press Junctions.
-Tekevision Programmes.
-Adverts on social networking sites.
-Merchandising (e.g Mcdonalds).
Some of these adverts can seem as though they have been 'pushed' onto an audience, so some audiences create a sort of 'pull' in the media.
This is done by audiences
- Visiting websites.
- Choosing to watch a certain televison programme.
- Buying film magazines/reading reviews.
- Browsing in a store.
- Browsing online.
- Browsing films on film subscription sites.
Subscribe to:
Post Comments (Atom)
1 comment:
This is good Jack. Try to consider how marketing has been affected by new technologies. How do these ideas affect your thriller?
Post a Comment